You've Mastered Everything Else...
Why Is It So Hard To Stop Comfort Eating?
You've risen to the top of your career because of systems, habits, focus, and discipline… but those same strategies don’t work when it comes to feeling in control around food... and losing weight.
And you can’t figure out why.
If you're like most of my clients before they start working with me, you probably feel genuinely confused about why you always reach for the comfort food.
Especially if you’ve tried everything... diets, cutting calories, counting points, downloading Noom, drinking protein shakes, and bingeing every podcast about midlife weight loss tips.
At some point... you've probably thought to yourself...
I just need to try harder.
But here’s the thing… if more effort were the answer, you would have solved it already.
You’ve got the work ethic. It’s not about working harder.
And if you don't figure this out, those pounds are going to stick around.
And worse:
They'll keep draining your energy.
They'll keep eroding your confidence.
They'll keep you stuck in this constant feeling of I don’t have it all together.
And then, you’re left having to put on appearances - pretending to be someone you’re not just to maintain the image of success.
I get it. And it's not your fault.
It doesn’t have to be this way.
Are You Stuck in the Comfort Craving Cycle?
Which of these apply to you?
▶️ At least 3 times a week, you find yourself eating half a bag of chips or a sleeve of cookies in front of the TV after dinner, and you can't even remember how much you ate.
▶️ At least twice a week, your work day is so demanding that you forget to eat. And the next thing you know, you're in the break room grabbing a candy bar.
▶️ At least 3 times a week, you tell yourself you deserve a treat for how hard you've worked... just a bite of chocolate or a small bowl of ice cream. But one bite turns into eating the entire thing.
If One or More Apply to You, Chances are, You Can Also Relate to...
❌ You feel like you're failing at something you should have figured out by now, and the shame keeps you suffering in silence.
❌ Every time you look in the mirror, it feels like you're staring at a stranger, wondering where the confident, vibrant version of you disappeared to.
❌ Deep down, you're exhausted from carrying the mental load of trying to hold it all together while secretly feeling like you're unraveling.
How Do I Know This?
Because I'm not just a Certified Holistic Health Coach. I lived this struggle for over 40 years.
▶️ I was an emotional eater at 150 pounds.
▶️I was an emotional eater at 110 pounds.
I ate my way through college, management consulting, my FBI career, breast cancer treatment, and Hashimoto’s.
No matter how much I weighed... the shame never left.
It wasn’t about the food - it was about the psychological patterns running the show. Once I uncovered the truth, everything changed. Not just for me, but for the women I help.
Here's the thing...... most women think that emotional eating... is about willpower.
I mean, isn't it?
You try to be good!
At the end of the day, you do your best because you know you need to prioritize your weight and you health.
With everything on your plate... your family and career and never-ending to-do list, chances are, you would rather feel guilty about eating the entire plate of cookies than feel guilty about letting someone else down.
I know you are doing your best, and I'm here to help you conquer this... FOR GOOD!
How?
The fastest and most effective way to break free from emotional eating isn’t willpower. It's rewiring the automatic patterns driving your cravings.
Introducing:
The Break Emotional Eating Accelerator
Join Today and Access Begins March 3rd.
In just 10 days, you’ll uncover the root causes of emotional eating, gain a deeper understanding of your habits and triggers, and transform your relationship with food, so that you can finally break free from the shame, guilt, and constant obsession with using food for comfort.
You’ll do this without relying on willpower, counting calories, or restrictive diets.
Because real, lasting change starts from within.
That's why I created The Break Emotional Eating Accelerator - because I know how overwhelming it can be to jump into a big program.
💡The best part... this Accelerator is the first 10 lessons (out of 58) from my Back to YOU program.
These 10 days will give you a fast, focused, and affordable win with a proven process:
1️⃣ See It - Use FBI-inspired pattern analysis to uncover the hidden patterns and triggers behind emotional eating, so that you can finally understand why you reach for food when stress hits.
2️⃣ Stop It - Learn FBI-inspired tactics to interrupt the cycle in real time, so that you can stop the cravings before they take over, without relying on willpower.
3️⃣ Shift It - Rewire your automatic responses, so that you can create a healthier, more effortless relationship with food that lasts.
That means every shift you make here is a foundation for what comes next.
If you choose to continue your transformation with me, you'll be building on deep, internal work that makes weight loss sustainable.
But even if you only take this first step?
It will change everything.
Because once you experience what it feels like to be free from emotional eating?
You’ll never go back.
Join today and get access to everything on March 3rd.
Because You Deserve To:
✅ Enjoy food without guilt, shame, or second-guessing every bite.
✅ Feel confident at social events and setting boundaries without overindulging or feeling awkward.
✅ Handle the stress of demanding days without reaching for chocolate, cookies, or chips.
✅Walk past the pantry at night without feeling the urge to grab something.
✅Stay unapologetic and committed to prioritizing your health goals without feeling the need to justify your choices to anyone.
What Do You Want YOUR Transformation to Look Like?
"I’m in sales and always on the go, and pretzels were my weakness. I’d snack on them without even thinking. But just 10 days into the program, my husband brought home my favorite pretzels. I tore into the bag like always… but after just 3 pretzels, I put the bag down. No willpower. No guilt. I did it automatically without even realizing it. The best part? I haven’t touched them since!"
"I was out to dinner when they brought out a chocolate molten lava cake. And for the first time, I didn’t stress about what my friends would think, I didn’t tell myself I needed to ‘be good.’ I took one bite, savored it, and put the fork down... without feeling deprived. I finally felt in control."
"I experienced a weekend of unexpected family drama. Holly gave me the tools to hold my power, not spin out of control, not be guilted into eating something I didn't want... AND the best part... the entire weekend, I never reached for comfort food!"
"The fork was up to my mouth and I actually found myself fully aware of not wanting to eat the piece of cake. I put the fork down. No guilt. I just knew that I didn't want to eat it."
* Results are not guaranteed. All testimonials respect client privacy.
Can You Imagine...
I want you to imagine how powerful you will feel when those uncontrollable cravings stop showing up, and where you actually have confidence and freedom around food.
Imagine finally feeling at peace with food... where it’s just food. It's not a battle, a reward, or a source of shame.
Imagine walking past your favorite trigger foods without a second thought... because they no longer control you.
You're Probably Thinking...
OK, Holly, How Much is My Investment?
You've probably come across the $50-a-month memberships that barely scratch the surface. These programs give you cookie-cutter advice for the masses with no personalization, leaving you spinning your wheels and wondering why nothing sticks.
You may have also seen the $10,000+ programs that offer testing, labs, and a focus on hormones. While these can be insightful, they’re often overwhelming, overly clinical, and leave you without a clear, actionable plan for your day-to-day life.
But I also know that smart, successful women like you are ready to do the work - you just need the right approach that actually works for your hectic life.
That’s why I created The Break Emotional Eating Accelerator at a no-brainer investment.
💥 I had originally planned for this to be $497, but as a Founding Member, you can get in today for just $97. Access begins March 3rd!
That’s right! Until this Thursday at 11:55 PM EST, you can join the Break Emotional Eating Accelerator for just $97 today!
AND... for the first 5 women who commit this week, I’m offering a special promotion: a private 1:1, 30-minute laser coaching call with me to help you accelerate your progress and personalize your journey.
This program is backed by a 14-day money-back guarantee.
I can't guarantee your results (that's up to you).
I stand behind this program 100%, and I only want you to join if you're truly committed to doing the work. That’s why I offer a 100% money-back guarantee for 14 days.
If you are not satisfied with the program for any reason, you have 14 days to cancel with a full refund.
*Note - the guarantee window begins March 3rd.
So, Let's Recap!
When you join the Emotional Eating Accelerator today, you get access to everything on March 3rd.
✅ On-Demand Training Program: Lifetime access to course materials. (Value = $497)
✅ 1 Group Coaching Call: Personalized coaching support and visualization exercises. (Value = $200)
✅ Supportive Community: Connect with like-minded women on the calls. (Priceless)
✅ BONUS #1 - Breakthrough Bundle: Tools, exercises, and meditations to rewire your brain and conquer emotional eating triggers. (Value = $297)
✅ BONUS #2 - Double the Coaching Support: Get an extra group coaching call! (Value = $200)
✅ Bonus #3 - 50 High-Protein Breakfast Recipes: Easy, satisfying, protein-packed recipes to reduce cravings, and set your day up for success. (Value = $30)
That's $1,224 worth of support, coaching, and resources you can get today for just $97!
So Now It's Time for You to Make One of Two Choices.
If you're really serious about getting to the root cause and addressing emotional eating so that you can not just lose a few pounds, but actually keep the weight off for good... you get to make one of two choices right now...
1️⃣ Continue on your own path.
As you already know, going at it alone means jumping from diet to diet, piecing together random advice, and feeling stuck in the same cycle of cravings, guilt, and frustration. You’ll keep wondering why nothing changes and battling the same obstacles without a clear, proven solution.
OR...
2️⃣ Join the Break Emotional Eating Accelerator
If you already know that you want to break free from emotional eating so you can achieve a healthy weight, make it a sustainable part of your lifestyle, and keep the weight off permanently without counting calories, crazy diets, or hours in the gym... then the choice is obvious.
Join us inside the Break Emotional Eating Accelerator and start your transformation to become the healthiest, most vibrant version of yourself.
Simply click on the button below and I'll be waiting for you on the inside.
Still on the Fence? Let Me Share One Last Thought:
Maybe you’re thinking, “What if this doesn’t work for me?”
But here’s the truth: with the right mindset, tools, and support, you CAN transform your life. This program is designed to help you succeed, no matter where you’re starting from.
And I’ll be there with you every step of the way.
But Choose quickly!
Doors are only open until Thursday, February 6th at 11:55 PM EST.
After that, you’ll miss out on the chance to finally take control of your emotional eating, access exclusive bonuses, and get the support you need to thrive.
Don't waste another year trapped in the diet yo-yo cycle.
Join now.
Your Most Popular Questions... Answered.
Have a pressing question you need answered before joining the Break Emotional Eating Accelerator?
Below is a list of the most common questions I've been asked. If you don't see your question, just reach out to [email protected] so we can assist you.
1. What do I need to do to help ensure my success inside the Break Emotional Eating Accelerator?
2. Does it matter how many pounds I want to lose if this is a good fit for me?
3. Every diet I've tried in the past has failed. Will this help me?
4. This sounds overwhelming. How much time will this take to implement?
5. I struggle with putting myself first. How can I prioritize myself without feeling selfish?
6. I’m nervous about speaking up on the coaching call/s. Will that hold me back?
7. What can I expect once I enroll in the Break Emotional Eating Accelerator?
8. What happens after the 10 days if I want to continue having support?
9. What happens if I fall off track during the program?
10. What if I’ve already tried therapy, journaling, or mindset work, and nothing has changed?
11. I’m worried I won’t follow through. How do I know I’ll stick with this?
12. Can I do this if I’m already in another program or working with a coach?
13. Is this worth the investment?
14. Is this just for women? Can men join too?
15. What's the guarantee/refund policy?
Meet Your Coach: Holly Bertone, PMP, CNHP
Certified Holistic Health Coach & Consultant ~ Keynote Speaker ~ Podcast Host ~ Pug Mom
Holly Bertone is a former FBI Chief of Staff for Counterintelligence turned Certified Holistic Health Coach.
She helps smart, successful women in midlife break free from emotional eating, ditch diet culture, and prioritize their health so their high-achievement lifestyle NO LONGER CLASHES with unwanted weight gain.
Holly spent 20 years in Project Management consulting and federal government service. After her own experience of breast cancer and healing herself from an autoimmune disease, she learned there's more to life than burning the candle at both ends, and living according to everyone else's agenda.
Holly Bertone is a Certified Project Management Professional, Certified Holistic Health Coach, #1 Amazon bestselling author, Keynote Speaker, and Host of Your Midlife Comeback Story Podcast.
She's spoken on stages at MIT and the Society of Human Resource Management (SHRM).
You're Not Alone.
At this point, you might be thinking, Holly... I've tried the diets and it's been one failure after another. Why even bother? I'm scared to bet on myself again.
If you're thinking that, chances are, you can relate...
For years, I struggled with emotional eating, especially during some of the most challenging seasons of my life. I was an emotional eater at 150 pounds, and I was an emotional eater at 110 pounds.
At both weights, I ate my emotions on a daily basis… pizza, ice cream, french fries, and Reese’s Cups were my best friend.
It didn’t matter how much I weighed… the shame never left.
I emotionally ate my way through college, management consulting, a demanding career at the FBI, breast cancer treatment, and Hashimoto’s, an autoimmune disease.
Food was my comfort. Food was always there for me.
By the time I turned 49, I felt frumpy and flabby. At this point, I was already a health coach, eating healthy and doing all of the right things, but I just felt… gross… inside and out.
That's when I realized that it wasn’t just me… so many women in midlife were battling the same kind of demanding lifestyle and food addictions that I was.
How is it that so many smart, talented, high-achieving women can be so successful at work and at home, but struggle so much with their weight?
I became obsessed. I went full-on investigator mode, putting my FBI training to work to uncover what the weight-loss industry doesn’t want you to know: it’s not about calories, cardio, weight, or food… it’s about addressing root cause triggers and rewiring automatic eating patterns that are driving our behaviors.
And that’s when everything changed.
Not just for me, but for the women I help.
Looking back, I realized that food was my way of coping with feelings I didn’t have words for.
I wanted to feel seen.
I wanted to feel worthy.
I wanted to soothe the parts of me that felt like I didn’t matter.
I know how lonely and isolating it can feel to reach for food for comfort, feel better in the moment, and then go right back to putting the mask on and pretending it doesn't matter.
I lived it for over 40 years, and I was ashamed to admit it.
That's why the Break Emotional Eating Accelerator isn’t just a program… it’s built on the legacy of every monster I’ve fought, every obstacle I’ve overcome, every breakthrough I had.
I combined it with my experience in FBI Counterintelligence - how I used pattern analysis to identify threats and implemented countermeasures to stay ahead of the threat.
Russian spies… cake day at the office. The process is surprisingly similar because the end goal is to stay ahead of and neutralize the threat.
Because in real life… those threats are always going to be there.
And I’m here to tell you, that you’re not alone, and it IS possible to change this.
When you join the Break Emotional Eating Accelerator, I’m here with you every step of the way.
Join today at $97 as a special Founding Member and get access to everything beginning March 3rd.
Are you ready to FINALLY break free from emotional eating so you can reach a HEALTHY WEIGHT, and keep it off for good?
YES! I'M IN!
DISCLAIMER:
The information provided in the Break Emotional Eating Accelerator has not been evaluated by the Food and Drug Administration. The information is not meant to be used, nor should it be used, to diagnose, treat, cure, or prevent any medical condition or disease. This training/coaching is not intended as a substitute for the medical advice of a physician. The viewer should regularly consult a qualified, licensed doctor in matters relating to his/her health and particularly with respect to any symptoms that may require diagnosis or medical attention. Neither Pink Fortitude, LLC nor its representatives are responsible for any specific health needs that may require medical supervision and are not liable for any damages or negative consequences from any treatment, action, application or preparation, to any person listening to or following the information on the Break Emotional Eating Accelerator. References are provided for informational purposes only and do not constitute endorsement of any websites or other sources.
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