Episode 236: The Unhealthy Food Choice Keeps Winning. Weight Loss Keeps Losing.
Oct 23, 2026
If eating the healthy thing constantly requires more effort and discipline, it’s not a matter of if but when you fall back to the easier (and unhealthy) option. I said what I said.
Twenty-year PMP nerd and systems girlie here, and this is the SECOND predictable failure point in your diet.
Because what I know from personal experience and what I hear from women every day is that the only diet we can stick to, is the see-food diet. When I see food, I eat it.
But what if you knew how to make the healthy choice the easier choice? If that sounds interesting to you, keep listening.
Together, we will investigate:
- Why the unhealthy food choice keeps winning, even when you’re motivated to lose weight.
- How the decisions you make about food actually start long before you consciously decide what to eat.
- 7 unintended things that influence what you eat.
- The strange reasons why some healthy habits feel so much harder to maintain.
Connect with Holly:
▶️ BECOME A SUSTAINABLE WEIGHT LOSS MACHINE - https://academy.pinkfortitude.com/pl-machine-reg
▶️ FREE EMOTIONAL EATING PSYCHOLOGICAL PROFILE - https://pinkfortitude.mykajabi.com/weight-quiz
▶️ JOIN THE BREAK EMOTIONAL EATING ACCELERATOR -
https://academy.pinkfortitude.com/break-emotional-eating-accelerator
▶️ APPLY FOR ELITE-LEVEL PRIVATE COACHING WITH HOLLY - https://wkf.ms/3XtDIKV
▶️QUIT SUGAR IN 5 DAYS - https://academy.pinkfortitude.com/register-for-sugar
▶️ SUBSCRIBE TO SUBSTACK - https://substack.com/@hollybertone
▶️ FOLLOW HOLLY BERTONE ON INSTAGRAM - @holly.bertone
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Calling All Professional Women in Midlife... Have You Ever Said... WTH Happened to My Body!?!
And WHY Can't I Lose This Stubborn Weight?
WHEN YOU ATTEND THIS LIVE TRAINING YOU WILL GET:
➡ The 3 phases successful women must master to achieve PERMANENT results and finally live in her dream body.
Spoiler alert: the diet industry ONLY focuses on one phase, which is why diets fail 92% of the time.
➡ Why it’s harder for you to lose weight in midlife. 🤫Psst... it's not your hormones.
➡ The 5 biggest mistakes sabotaging women's weight... and why the key to success is not tied to a specific diet or protocol.